lIVE ON THE AVENUE

BAND SELECTION PROCESS

The Call for Band Submissions typically opens at the start of the calendar year.

  • All bands who applied in the previous season will be notified via email once submissions open.

  • The application form will be available at www.LiveOnTheAvenue.org

  • The form includes all key details such as season dates, set times, stage locations, and general performance expectations.

  • A performance stipend is provided, with the amount determined annually based on fundraising outcomes.

  • To be considered, each band must submit a complete Electronic Press Kit (EPK) that includes:

    • Artist/band bio

    • High-resolution promotional photo

    • Streaming or download links to music

    • A live performance video

    • Genre/style and notable performance history

    • Full contact information

cALL FOR SUBMISSIONS

Curating a Balanced Lineup

Our goal is to feature a diverse and engaging lineup that reflects the energy and spirit of San Anselmo. Bands are evaluated using the following criteria:

Musical Quality & Performance Ability

  • Musicianship and sound quality

  • Stage presence and energy (based on live video submissions)

  • Ability to entertain and engage a broad, all-ages audience

Genre Fit & Programming Balance

  • Musical style aligns with the atmosphere of the event

  • Adds diversity to the season’s overall lineup

  • Supports theme nights and culturally inclusive programming

Community Connection & Local Relevance

  • Based in Marin County or the surrounding Bay Area

  • Recognizable to local audiences or has a community following

  • Demonstrates a history of participating in local events

Audience Draw & Promotional Potential

  • Strong fanbase or social media presence

  • Willingness to promote their performance (email lists, social posts, etc.)

  • Proven ability to draw an audience and energize a public space

Notification & Confirmation

All selected bands will be contacted via email and provided with performance details, contracts, tech specs, stage assignments, and promotional guidelines.

  • Once the full season is booked, bands not selected will receive a courteous notification thanking them for their submission and interest.

Once contracts are finalized, band performance dates will be posted on the official schedule at www.LiveOnTheAvenue.org.

  • Bands will confirm technical needs (sound, load-in/load-out, hospitality, payment details) during the contracting phase.

  • The event team will coordinate logistics to ensure a smooth and successful show experience for both performers and attendees.

Promotion & Logistics

Professional Production Team

The Town of San Anselmo is lucky enough to work with Independent Distribution Collective (IDC), a professional production company for the 2025 season. IDC President and Founder Steffen Franz makes sure the creative vision for Live on The Avenue becomes a successful, high quality concert series.

In business for almost 20 years, IDC has produced hundreds of events and shows across California, including musical performances and large-scale event production/technical support for many national and local brands and associations.

IDC has partnered with Illuminate The Arts to bring free live music to San Francisco for the last three years. All performances are curated and booked by Steffen Franz and his team at IDC, who have emerged as one of the city's most trusted partners for live music.

Together they have hosted over 500 free live concerts in San Francisco.